Home / Act / Strategies / Advocacy
Advocacy
Advocacy covers a range of strategies and tactics designed to move people to action - for example, to get a school district to change policies on school discipline, to create a national movement for changes to federal immigration policies, or to make sure the economic development of a particular neighborhood does not eliminate access to affordable housing for current residents. The tools of advocacy include: messaging, research and data, power analyses, education, personal influence and persuasion, coalition building, organizing and action. The ways in which these tools are applied is often adjusted for different audiences or targets of influence. Resources in this section focus on various examples of advocacy strategies, tools and tactics. Information in other sections—for example, Community Organizing or <a href="https://www.racialequitytools.o [...]
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“Every step toward the goal of justice requires sacrifice, suffering, and struggle; the tireless exertion and passionate concerns of dedicated individuals. Without persistent effort, time becomes an ally of the insurgent and primitive forces of irrational emotionalism and social destruction.”
~ Martin Luther King, Jr., Stride Toward Freedom, 1958
SPOTLIGHT
Getting Into Trouble to Fight Injustice, Extended Interview – John Lewis, The Daily Show with Trevor Noah
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GLOSSARY